I designed this display wall for TC Energy to drive traffic to the Problem Solvers landing page.

This wall was put up during a 2 year renovation period at a food court in the core of downtown Calgary. We decided to utilize this blank wall for a strategic brand awareness opportunity in a high-traffic area.

Targeted at our audience of investors and future talent, this advertisement produced measurable brand awareness and drove high-value traffic to our campaign landing page. Using QR code tracking and geolocation, we identified a strong return on investment for this display wall.